What We DoWe provide strategy, branding, communications, and project management services to nonprofits in the SF Bay Area.
Graybird assesses an organization’s current situation, then recommends and delivers specific projects to help the nonprofit achieve its goals. Factors influencing strategy include alignment to the mission, research, stakeholder surveys and the client’s capacity for change.
The Graybird team has deep experience working on branding initiatives for corporations and nonprofits of all sizes in the public and private sectors. Our involvement in branding projects includes surveying stakeholders, scouting and recruiting partner agencies, website design and content creation, message development, planning and executing launches, overall project and vendor management.
Getting the right message to the right audience is paramount for any nonprofit. Graybird Foundation specializes in homing in on the critical messages that will resonate with each segment of an organization’s constituents. When market, environmental and economic forces change considerably, clients find themselves ready for a brand refresh and they come to us for big picture insight and the best avenues to execute.
Graybird consultants bring years of experience and insight culled from successful projects with Apple, BEA/Oracle, Crystal Springs Uplands School, Macromedia/Adobe, Polycom, Silicon Graphics, Sophie’s World and VMware. We handle all the various components of a client’s marketing initiative and liaise with vendors and partners for a complete solution.